Dear virtual family,
As many of you may know, 2018 marks FOUR years of Styleograph, and with every passing year we try to push our boundaries with new events, concepts, collaborations and more. When we curate an event, our primary aim is to bring something new to the table. When experience is primary, shopping becomes
secondary semi-primary. Out of all the concept popups i’ve done in the past, The Holiday Edit, Season One was one of the most loved, and successful for us and the designers on board. Naturally, we had to come back, and so here we are.
Season 02 of THE HOLIDAY EDIT, is a two day popup shop, curated especially for modern, stylish travellers. So what exactly can you expect? Expect clothes, jewellery, bags, by 12 eclectic labels under one roof.
We are stoked to launch a brand new label, called Scribbology in India for the first time. Another first is the ‘popup cafe’ that we have introduced this time at our event. Because fashion without food? Doesn’t really sound right eh!
We all know how important a vacation is, for your mind & soul. While the whole idea is therapeutic, a perfect holiday wardrobe that’s fuss free, elegant, comfortable, and chic only adds to the whole experience of “Happy Holidays”.
So whether you are going for a family holiday, or taking a short break with friends? Packing for your honeymoon, or planning a couple adventure? Beach, mountains, city, safari, resort, whatever the location maybe, we have something for you. And just in case your plan is to spend some quality time in the city with your loved ones, drop in to shop for a chic summer wardrobe. Vacation or not we got you covered!
Day dresses, jumpsuits, evening gowns, quirky top, stylish separates in prints, florals, pastels, and monochrome colours. Shop it all at The Holiday Edit, Season 02
To give you a sneak peek into the collection, here’s what we got:
Hope you like what you see! Don’t forget to drop in and experience what we loved curating for you.
What: The Holiday Edit | Season 02
When: 27th & 28th April 2018
Where: 144, Remount Road, Kolkata (find it on Google Map)
Why: Shop indian designer labels for your upcoming vacations, while you sip on milkshakes, enjoy international delicacies, and get yourself an ice-cream made with a splash of liquid nitrogen.
Chola by Sohaya Misra, Deme by Gabriella, Jodi, Mrinalini Chandra, Manika Nanda, Promise, Raiman, Scribbology, Siddhartha Bansal, The Burlap People, , Valliyan, Whim by Poorvi.
Popup Cafe featuring
Keventers, Mumble’s Lab & Paprika Gourmet.
Price Range: INR2000-INR20,000
Find more info on our Facebook event & instagram page.
’til next time
Photography Credit: Pixel Amalgam